STI Logo-13.png


The survey portion of the Sport Tourism Index™ will take on average 90 minutes to two hours to complete the survey. You cannot save your work, so it is ideal that the survey be completed in one sitting. In order to efficiently and effectively complete the Sports Tourism Index™, please click the button below and read the Before You Start guide thoroughly.

Contact Caroline if you are interest in obtaining a step-by-step worksheet to walk you through the questions and assist you in the collection of your data prior to starting the Sport Tourism Index™.


Once completed, within two business days the Index will provide the user a dashboard summarizing the organization’s scores across the four areas of measurement along with a total score. Each measurement area consists of 25 points that add up to 100 for the total Sports Tourism Index™ score. In addition to free access to the basic Sports Tourism Index™ survey, we offer a more detailed fee based report including various rankings, statistical analysis, competitive set comparison, and an executive summary with suggestions based on your organization’s results from the four measurement areas.