Definitive Leadership
- Jon Schmieder

- Jan 26
- 2 min read
This past week, we were invited to speak at the Louisiana Office of Tourism’s annual sales and marketing seminar. William Bloom and his team put on a great event and the attendees were engaged throughout the sessions. (Thanks for the invite William! We owe you one!)
For this event, we took a small detour from our normal education script. The consensus was for our team to cover four key areas with Q&A time, all within 60 minutes. So naturally with four topics and coming from a football family, we mapped out our sessions in the form of four quarters. We also leaned on our most recent book to give us the topics for each 15 minute segment.
The first quarter was based on industry trends. The second quarter covered team building (chapter 4 from the book). Quarter three’s theme was around marketing (chapter 6). The final quarter was built through chapter 2 on organizational leadership, which is where I want to focus this week’s Monday Huddle Up.
Leadership is one of the most overstudied term in the English language. Tens of thousands of books and research papers have been penned on the topic, each with just a little bit of a different spin. Those that follow us know that we always try to keep things simple. Focus on a few things and master those before you try to be everything to everyone. Pick your value add and stay in that lane. You get the idea.
Given those simplicity themes, we are going to make this whole leadership thing really easy for our followers. By reading this week’s Huddle Up, you will finally have the definitive answer on what the true meaning of leadership is.
Here you go…..
Put the people and the industry you serve first, and everything else will take care of itself.
That’s it.
Put others before yourself and the business part will follow. The relationships will fall into place. Life will have a lot more meaning each day.
So there it is. That is the secret sauce. No 10,000 word essay to consume. No data to crunch. Just get out there and apply this one simple sentence and good things will follow.
Have a great week of leadership ahead!



The discussion about social media and yoga really highlights how online content can either motivate people or create pressure to appear perfect all the time. It also connects well with leadership because real growth usually comes from honesty and balance, not image alone. I remember during college feeling overwhelmed trying to manage studies and constant online distractions at the same time. I once listened to author podcasts during study breaks, and they genuinely helped me stay focused and think more clearly. It showed me how the right content can positively shape mindset and personal growth.