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Pair of 9s
Explore how poker strategy relates to leadership and organizational success. Learn to equip and support your team for winning results.


Resolutions Suck
Don’t wait for the New Year to start something important. Begin today, and make lasting changes that go beyond fleeting resolutions.


Sports Tourism Trends for 2025
Celebrating a decade of insights, our 10th annual Sports Planning Guide uncovers top trends in sports tourism for 2025.


Structures
Exploring sports tourism organizational structures: insights from a recent board retreat, industry benchmarks, and evolving best practices.


Patience
Reflecting on life’s journey after attending a friends’ wedding. Patience, purpose, and investing in others lead to unexpected blessings.


"Maybe Sucks"
5 life lessons with broad applications—insights on leadership, decision-making, and empathy from our upcoming book.


Facility Road Trip
Discover key takeaways from our field trip to the Champion Center, and learn how to build your own winning facility.


Ground Game
Sports tourism mirrors election strategy: small markets, data-driven plans, & steady tactics lead to big wins. Success is in the details.


Culture
Culture happens by design or default. As a leader, intentionally shape it with clear goals, consistent leadership, and support for your team


Arsenal
An arsenal of resources—data, tech, marketing, and relationships—can help sports tourism leaders achieve their mission effectively.


Time
Explore the value of time and making connections now, inspired by Cody Johnson’s song 'Til You Can’t. Don't wait to reach out and connect.


“The G.O.A.T. of G.O.A.T.s”
We ran into Diana Taurasi this week. A true G.O.A.T. Six-time Olympic gold medalist and WNBA legend. Here's to one more season!


"Twin Thieves"
Fear of failure and fear of judgment hinder success. Twin Thieves offers tactics to combat these fears and build championship-level teams.


Market Data II
Explore how budget impacts sports tourism success in mid-tier markets, with key data showing why investing in sports tourism pays off.


The Gift
An inspiring message encourages us to discover and use our unique gifts to uplift others, just as great leaders and mentors do in our lives.


Cliff's Notes
Focus on clarity: Simplify your message like Cliff’s Notes—concise, digestible, and easy for others to understand and share.


Mid-Market Data
A deep dive into the data behind small and mid-sized sports tourism markets, highlighting key metrics and best practices for success.


Pain Points
The focus on healing beyond the pain point, and strengthening surrounding areas for recovery of ailments can also be applied to business.


KPI's
KPIs are key to success but must be SMART goals. Transparent KPIs align team efforts and ensure clear evaluations.


Red Light
How celebrities change behavior when cameras roll, from a revealing experience at the celebrity golf event.
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